The Best Super Bowl Commercials of 2025

Now that we’ve all had a day to recover from the Super Bowl (physically, emotionally, or otherwise…), which commercials stuck with you? We took notes and kept track of our favorites—let us know if you agree or if you think other ads were better!

 

Kaitlyn’s Pick: Little Caesar’s

There weren’t a ton of ads that made me laugh out loud this year, but the Little Caesar’s commercial did! They took an iconic characteristic of an actor who is known across generations and ran (or flew?) with it. And Little Caesar’s wasn’t the only brand that had flying facial hair—Pringles featured fluttering mustaches in their ad spot. Whether their matching concepts were planned or not, the brands teamed up on Instagram the next day and teased at a flavor collab that I am dying to try!
 

Tabytha’s Pick: Hexclad

A lot of the ads this year fell flat for me, but how can you go wrong with Gordon Ramsey, Pete Davidson, and aliens? While a lot of the ads were kind of forgettable this year, this one stood out and caught my attention in a good way.
 

Morgan’s Pick: Nike

In today’s challenging climate around DEI and equal opportunity, Nike’s mission was clear: to put women at the forefront of a male-dominated space like the Super Bowl. Their first Big Game ad since 1988 marks a renewed focus on athlete-centered storytelling for women. Featured in the spot were women like WNBA star Caitlin Clark, WNBA champion A’ja Wilson, U.S. soccer star and Olympic gold medalist Sophia Smith Wilson, Olympic sprinter Sha’Carri Richardson, and a voiceover by Grammy-winning rapper Doechii. In her segment, Doechii calls out how women are often told what they can’t do or how they should behave before celebrating their bold dreams and relentless drive to win. The powerful message? “So win.” It was a celebration of empowerment, and I felt incredibly inspired watching it.
 

Julie’s Pick: Budweiser

As an animal lover, Budweiser’s commercials always catch my eye. I loved their infamous “Bud-wise-er” frogs years ago and even remember the Spuds Mackenzie bull terrier as a kid. This year, their determined young Clydesdale spot closing with “a horse walks into a bar” was somehow inspirational and humorous for a beer commercial.
 

Mia’s Pick: Coors light

I chose Coors Light’s “Case of the Mondays” Super Bowl ad because who doesn’t love a sloth representing how we really feel the day after the biggest game of the year? I also appreciate how they cleverly embraced a past campaign typo (“refershment”) to create a fun, engaging brand experience with limited-edition packaging and merch. They nailed it with relatability.
 

Trever’s Pick: Bud Light

I thought this commercial was one of the more well written ones in the line up and also featured Shane Gillis whom I’m a fan of as well as some other big names like Peyton Manning and Post Malone. It had some great lines like “Your mower smokes meat?” “No my smoker cuts grass, I spent most of my money on this” that made me laugh.

 

What do you think? Did we miss any commercials that were better?

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